Laura Lippay no longer clowning around
Laura, is one of the 30 something crowd right now with an insider edge at Yahoo, a fun loving enthusiasm for SEO and SEM, her various experience has come via CNET and The Linus Group, snatched up by Yahoo to become their SEO Program Manager, her blog is a must read.
The latest posts from Laura`s log (with the seo friendly dCEvf5I9erMfIZjmM54ajhgYAw–?cq=1 as the blog page title) <– just kidding Laura don`t shoot me.
The Future of Marketing Part 3: Marketing Straight to the Brain - Thu, 18 Feb 2010
In Part 1 of the Future of Marketing we looked at what people are searching for around the future and the future of marketing. In Part 2 we looked at keeping target markets and goals in mind amidst the current explosion of channels and devices and the inability of platforms to keep up with it all.
In this third and final post, we'll dive into the uber-geek promise land of the future - looking at what maybe in store for us sooner than we know - things like reverse engineering the brain, computerized human telepathy and two way communication between consumers' brains and marketers.
The Future of Marketing Part 2: Exploding Marketing Channels, Devices and Platforms - Tue, 16 Feb 2010
We all know the marketing landscape is changing, and fast. The term “traditional marketing” is an everyday, commonly used term, meaning marketing beyond what is considered traditional is well-ingrained. It’s here to stay, but that doesn’t mean traditional marketing channels are dead and gone, (although some channels and agencies are on a slippery downward slope), moreover the landscape is just changing.
In the first part of The Future of Marketing Series we took a quick look at what people are searching for online around the future and the future of marketing to find that internet/online/web marketing is popular, followed by search marketing, email marketing and direct marketing respectively, and that they are interested in the future of their devices (computers and phones).
In Part 2, we'll look at statistics behind the shift from traditional to interactive marketing, the explosion of channels and devices, and the inability of marketing management platforms to support the fast-growing industry, hindering marketers' ability to manage true, complete, multi-channel marketing effectively through one platform.
The Future of Marketing Part 1: What Do People Want to Know About the Future? - Fri, 12 Feb 2010
The word “futurist” is one of those things that makes my eyes light up, my heart rate increase and my imagination run wilder than George Michael on a bender. In the first of a three-part series on the future of marketing, we delve into what people are searching for around the future of marketing and technology to gain insight into what's on the top of searchers' minds.
Ode to My Lost iPhone - Fri, 21 Aug 2009
This ode is to my first iPhone that I lost somewhere in Santa Monica last night. I loved you.
Part 3: How to Hire an SEO (types, titles) and SEO Salaries - Tue, 26 May 2009
In Part 3 of The Ultimate Guide to In-House SEO we'll take a deep dive into types of SEOs, SEO titles, salaries, and lots of great industry survey data. It's a long one, so get your caffeine fix and get comfortable, we're going for a fun, data-delicious ride.
If you can`t read Lauras post from her blog above then chances are the widget is having a lie down, so you will be better off using the link to Laura Lippays blog
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