Russ Jones is one of those die hard SEO`s who has a strong ethical SEO foundation, a web developer by trade whose natural progression into the SEO industry has taken him to the top of his game.  Starting out over 12 years ago, Russ has a Bachelors Degree in Political Science and African American Studies.  [...]

What you will need:-

Domain name (Avoid using additives, or artificial colours)
website, blog (The filling)
Robot.txt file (Mixed to desired taste)
Sitemap.xml (This helps cake buyers know whats in your cake)
Google Analytics account (Too much sugar and not enough salt?)

Preparing to bake your cake;

Understanding site architecture from an SEO standpoint

Depending on where you stand, scratch that no matter where you stand you will be able to see Rand`s choice of footwear, from pretty much anywhere on the planet thanks to google earth and the glimmering sheen that blinds us all.  In all seriousnous Rand Fishkin is one of those who have learned his trade [...]

It`s 4am in the morning and i was ready for wrapping it up for today (yesterday?) when i was searching through .net links and came across the SEO Rapper, news to me but very on topic, better than your usual angle on getting the SEO message across, i`m an instant fan. www.theseorapper.com

Content has and always will be the single most important factor in deciding the relevancy of your pages, the more unique content you have the better the chances are that you will be found for the products and services you are targetting.

So many years have passed and still i come across pages that say “Home Page” or “Page 1″ in the title of their pages. Or better still the same title repeated continuously throughout the website.
First off lets concentrate on the importance of the title tag, it is one of the most important ranking factors for [...]

Network Solutions Sr Vice President Stephanie Leffler and her good honest and basic guide to SEO

Neil infamously gave a blogger a public tanning (2007) by simply applying basic SEO to a fairly innocous blog to demonstrate how ethical SEO technique can improve traffic by 10 to 20% within 30 days.
It made me laugh no end, its great to see that Neil stood up to be counted, literally and i applaud [...]

Mike McDonald has been at WebProNews since 2000 and he often attends those ahem SES events, this is another of those that it would have been daft of me to omit so via the power of twitter i give you the man that is Mike “the bald guy” McDonald, and when i figure out the [...]